«Consumers have become more interested in the ingredients of what they put in their bodies»
That said Lucy Gildea, scientific director and SVP of Mary Kay. Our company invests millions in research to guarantee safe and effective products. However, it has closely followed the rising natural trend more than three years ago, when Gildea began to conceptualize the collection.
Mary Kay Naturally went through the certification process of EcoCert, a largely European certification body that guarantees that the products are free of parabens, phthalates, synthetic fragrances, synthetic dyes and that the packaging is ecological.
The line includes four products for skincare: Mary Kay Naturally Purifying Cleanser, Moisturizing Stick, Powder Exfoliating and Nourishing Oil, with at least 90 percent natural ingredients. The new products are unique enough, and surely all Mary Kay consumers will want to try them. So if you are looking for a complete natural regime, Mary Kay has you covered, and you can contact Angie or your Independent Beauty Consultant for more information.
The Purifying Cleanser ($ 26) contains sweet almond oil and cornflower floral water, a new ingredient for me best known for its soothing properties. According Gildea, it contains antioxidants that fight free radicals and helps soothe and condition skin. Finally, we have Exfoliating Powder ($ 34), a physical scrub composed of rice starch, citric acid, hydrogenated castor oil and sodium bicarbonate.